IBM, Microsoft and Google

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Transformation Network

By pwsadmin | May 15, 2021

The Achilles heel of every transformative business model is their reliance on ever increasing amounts of data that need to be transported quickly across wide area networks and processed at…

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Essential Characteristics of Cloud Computing as Digital Transformation

By pwsadmin | May 15, 2021

Hybrid IT blends traditional datacenters, managed service providers, and cloud service providers to deliver the necessary mix of information technology services. This IT consumption model enables a composable infrastructure which…

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Transformation Innovation

By pwsadmin | May 15, 2021

4 Factors Driving Digital Transformation ROI The critical assessment factors for cloud ROI risk probability are the following:      Infrastructure utilization Speed of migration to cloud Ability to scale business/mission processes…

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Transformation Frameworks

By pwsadmin | May 15, 2021

Digital transformation necessitates changes in an organization’s operational processes. According to Harvard, a focus on operations can lead to business process optimization and entirely new revenue streams. Three common routes…

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Transformation Infrastructure

By pwsadmin | September 26, 2020

Hybrid IT enables a composable infrastructure which describes a framework whose physical compute, storage, and network fabric resources are treated as services. Resources are logically pooled so that administrators need…

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Essential Characteristics of Cloud Computing as Digital Transformation

By pwsadmin | September 25, 2020

A survey of 2,000 executives conducted by Cognizant in 2016 identified the top five ways digital transformations generate value:      Accelerating speed to market      Strengthening competitive positioning      Boosting revenue growth      Raising…

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Embrace Transformation

By pwsadmin | September 22, 2020

From a business perspective, differentiating business processes and quality customer service are central to overall success. Business leaders must therefore clearly identify and measure how information technology contributes to the…

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Computer Vision Advances Zero-Defect Manufacturing

By pwsadmin | July 25, 2020

by Kevin L. Jackson Electronics manufacturers operate in a challenging environment. It’s hard enough to keep up with the ever-accelerating rate of change in the industry. Now customers want increasingly…

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Real-Time Analytics Power the Roadway of the Future

By pwsadmin | July 25, 2020

By Kevin L. Jackson The complexities of citywide traffic are pushing the limits of existing transportation management systems. Outdated infrastructure is based on proprietary, single-purpose subsystems, making it costly to…

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Thriving on the Edge: Developing CSP Edge Computing Strategy

By pwsadmin | March 6, 2020

Communications Service Providers (CSPs) are facing significant business model challenges. Referred to generally as edge computing, the possibilities introduced by the blending of 5G networks and distributed cloud computing technologies are…

On October 6th, IBM launched their cloud services initiative. This is a:


 “[C]ompany-wide initiative that extends its traditional software delivery model toward a mix of on-premise and cloud computing applications with new software, services and technical resources for clients and Independent Software Vendors (ISVs). IBM’s new cloud services can help businesses of all sizes more easily adopt cloud computing models to better manage data, lower operational costs and make collaboration easier.”

Since IBM has partnered on cloud computing with Google, this commentary on Microsoft by Michael Vizard may be telling:

“Just about everything that Microsoft does and says about cloud computing comes across as fairly reactionary. Essentially, Microsoft has let Google set the tone for much of the last two years and every service that it rolls out is compared and contrasted to something Google already did….”

” …Unfortunately, it looks like Microsoft is pretty much asleep at the wheel when it comes to cloud computing in the channel. Of course, one of these days Google is going to wake up to the same opportunity. And before Microsoft realizes, a large swath of the channel might find common cause with Google simply because it might actually be trying to make an effort.”


But Google has issues as well. From the same commentary:

 

“Right now, it doesn’t look like Google even knows how to spell the word channel. But that’s not likely to stay the case forever. In the meantime, Microsoft is pretty much ignoring a coalition of the willing at its own peril.”


Microsoft clearly has a chance to leverage it’s dominance in the application space by helping it’s partners port millions of applications to the cloud using the Microsoft Cloud OS. But will they move before Google wakes up and smells the channel?  


When is comes to channels, IBM also knows a few things so this will indeed be interesting.

Follow me at https://Twitter.com/Kevin_Jackson

G C Network

1 Comment

  1. Benjamin on October 16, 2008 at 9:57 am

    You don’t wake up and smell the channel, you spend half a decade trying to build it – that’s why 3Com was so strong in the networking space, and also how Cisco managed to wash their face (after a few early struggles in the channel). There is a world between being a consumer oriented media company, and being a IT channel organization. There again, maybe IBM is Google’s channel?