Location Based Services – April 25, 2008

May 18, 2008 / G C Network / Comments Off on Location Based Services – April 25, 2008

Cloud computing: A data-centric business model

By G C Network | October 3, 2015

According to the National Institute of Standards and Technology: “Cloud computing is a model for enabling ubiquitous, convenient, on-demand network access to a shared pool of configurable computing resources (e.g., networks, servers,…

John Mayer At Dell World 2015!! (Oh, I’ll be there too.)

By G C Network | September 30, 2015

An artist who defies all boundaries, John Mayer has won seven Grammy Awards and sold more than 17 million albums worldwide. The singer, songwriter and guitarist’s skills have been widely…

Data-centric Security: The New Must Have

By G C Network | September 23, 2015

Where is your data right now? The explosion of cloud computing and consumer IT means that your data, as well as data about you, can be virtually anywhere.Having your data and the…

Personal email:Pathway to Cybersecurity Breaches

By G C Network | September 14, 2015

As a business communications tool, email is the dominant option, and many corporations have policies that allow the use of personal email on corporate computers. In a recent Adobe Systems…

IEEE Cloud Computing: Legal Clouds

By G C Network | September 11, 2015

The new issue of IEEE Cloud Computing is now available!   This special issue looks at how to balance privacy with legitimate surveillance and lawful data access. Some of the…

Cloud hosting: Look beyond cost savings and weigh pros, cons

By G C Network | September 3, 2015

Is your company struggling with the idea of using “cloud hosting” in order to save money? Truth be known, using cost savings as the primary reason for moving to cloud…

“Cloud First” Lessons Learned from ViON

By G C Network | August 25, 2015

In 2011, then United States CIO Vivek Kundra released the US Federal Cloud Computing Strategy [1]. In the executive summary he pointed to cloud computing as a key component of…

Looking for Security Peak Performance?

By G C Network | August 19, 2015

You can find it at Dell Peak Performance 2015!!! I’ll be there at the Aria Resort and Casino in Las Vegas attending as a social media correspondent with a full…

The Cybersecurity Sprint: Are we safe yet?

By G C Network | August 7, 2015

UPDATE: NBC News reports U.S. officials have disclosed a hack of the Pentagon’s Joint Staff unclassified email system, which took place on July 25. Recent unauthorized access to a U.S. government database…

Cloud Computing + Things = “Information Excellence”, Not IoT

By G C Network | July 31, 2015

The Internet of Things (IoT) has quickly become the next “be all to end all” in information technology. Touted as how cloud computing will connect everyday things together, it is…

INmobile.org is a exclusive community for executives in wireless industry. As a member, I have the opportunity to participate in a number of interesting discussions about mobile and wireless technology. Here’s a summary of the points made in a recent discussion about location based services. Thanks goes to Adam Zawel for this excellent summary.
CARRIER’S ROLE
While no one suggests that operators should EXCLUSIVELY focus on their own location-based applications, there is debate about how fully the carriers should embrace the open 3rd party route:
Ashish Thomas from Singapore Telecom agrees with Walt Doyle of uLocate:
“the business models are simply not there yet to merit or justify one route or another…if a carrier goes the third party way there is fear of losing (or diminishing ) a potentially large revenue source”
Lloyd Williams from NewStep Networks adds:
“…High volume services with relatively generic functionality that can be applied across a broad base of users is ….[the operators’] sweet spot. Highly customizable applications are more of a challenge and therefore the internet model works better.Most comments, however, focus squarely on the value to carriers (and especially the ecosystem overall) if carriers focus on location as an “enabler”,
Asais Sudit, CEO of LOC-AID Technologies says:
“Inter-carrier raw location data, along with some additional attributes, will create the necessary ecosystem for third party developers/channels to make location an indispensable part of mobility.”
Tony Rose from Drop In Media adds:
“…opening up the location API’s to developers and create a competitive environment where the best applications will float to the top.”
Matt Kapp, CEO of Ozmota says:
“Location is a key variable to many innovative applications, including the ability to create new marketplaces from the virtual representation of space.”
Larry Corvari (a regional U.S. service provider executive) says he wants to provide
“open access via a standard set of published web objects” and support his enterprise customers with presence and LBS capabilities.”
Paul Nerger, dotMobi suggests
“If I was an operator, I would open up and start by publishing my data via OpenCellID.”The carriers can provide value on top of a free or low priced location API service:
Matthew Roth from StudioComm (WPP agency) says:
“… it makes much more sense to open up the location APIs and charge for access to the demographic data of the subscriber.… combined with lat/long within a mobile web or SMS based campaign would provide the necessary catalyst for brands and marketers to embrace mobile in the same ways they now embrace the Internet.”….In any case, the ecosystem may not wait around for the carriers too much longer:
Kevin Jackson of Sirius Computer Solutions:
“Absent industry-wide cooperation and adoption of an open source philosophy, competition and consolidation will force many carriers to fail.”
Ole Jakob Thorsen, Arctic ApS CEO describes a start-up solution that can turn Kevin’s warning into reality.
“…any service provider with access to user SIM cards can build any type of LBS without even telling the operator about it”
Follow me at https://Twitter.com/Kevin_Jackson
Posted in , , , , , , , , ,

G C Network

Cloud Computing

Cybersecurity