Location Based Services – April 25, 2008

NJVC to Spotlight Cloudcuity at Gartner Data Center Conference

By G C Network | November 15, 2012

Las Vegas., Nov. 15, 2012 — NJVC, an information technology solutions provider headquartered in Northern Virginia, announces it will spotlight its Cloudcuity™ framework for delivering secure and unified cloud management…

NJVC Cloud Expert Kevin L. Jackson Launches Second Book: GovCloud II: Implementation and Cloud Brokerage Services

By G C Network | November 9, 2012

VIENNA, Va., Nov. 8, 2012—NJVC, an information technology (IT) solutions provider headquartered in northern Virginia, is pleased to announce that Kevin L. Jackson, vice president and general manager, cloud services,…

Virtustream a Visionary in Gartner 2012 IaaS Magic Quadrant

By G C Network | October 27, 2012

Congratulations to NJVC Cloudcuity partner Virtustream for being positioned as a visionary in the Gartner 2012 IaaS Magic Quadrant! Magic Quadrants provide a graphical competitive positioning of four types of…

GovCloud II: Implementation and Cloud Brokerage Services Now Available

By G C Network | October 22, 2012

I’m happy and proud to announce the release of my second book, “GovCloud II: Implementation and Cloud Brokerage Services” by my publisher Government Training Inc.   The public and private…

NJVC® Introduces Cloudcuity™ AppDeployer to Create and Sell Software Applications

By G C Network | October 18, 2012

Developers Can Create, Deploy and Publish Apps in the Cloud for Free Vienna, Va., Oct. 18, 2012 — NJVC®, an information technology (IT) solutions provider headquartered in Northern Virginia, introduces…

NJVC® Announces the Cloudcuity™ Government Marketplace, Powered by Virtustream’s Secure Cloud xChange

By G C Network | October 4, 2012

Vienna, Va., Oct. 4, 2012—NJVC®, an information technology solutions provider headquartered in Northern Virginia, and Virtustream, Inc., a leading enterprise cloud software company, today announced a new alliance to provide…

Cloudcuity™: Thought Leadership Translated to Operational Excellence

By G C Network | September 26, 2012

As my long time readers have certainly noticed, the frequency of my posts have lengthened over the past few months. First, I would like to offer my apologies for being…

NJVC® Unveils Cloudcuity™ Umbrella Framework for NJVC Cloud Services

By G C Network | September 13, 2012

Vienna, Va., Sept. 13, 2012 — NJVC®, an information technology (IT) solutions provider headquartered in Northern Virginia, introduces Cloudcuity™, a new framework for the company’s cloud service offerings to help…

NJVC® Announces SaaS Accelerate: Specialized Infrastructure Hosting and Managed Services Program for Software-as-a-Service Providers

By G C Network | August 25, 2012

VIENNA, Va., Aug. 15, 2012 —NJVC® announces the release of NJVC SaaS Accelerate, a specialized infrastructure hosting and managed services offering designed to support the business needs of software-as-a-service (SaaS)…

Texas Cloud Computing Lessons Learned

By G C Network | August 12, 2012

Late last week  the Texas Department of Information Resources (DIR) released an important whitepaper that reviewed it’s multi-year Pilot Texas Cloud Offering (PTCO). This project was designed to allow a…

INmobile.org is a exclusive community for executives in wireless industry. As a member, I have the opportunity to participate in a number of interesting discussions about mobile and wireless technology. Here’s a summary of the points made in a recent discussion about location based services. Thanks goes to Adam Zawel for this excellent summary.
CARRIER’S ROLE
While no one suggests that operators should EXCLUSIVELY focus on their own location-based applications, there is debate about how fully the carriers should embrace the open 3rd party route:
Ashish Thomas from Singapore Telecom agrees with Walt Doyle of uLocate:
“the business models are simply not there yet to merit or justify one route or another…if a carrier goes the third party way there is fear of losing (or diminishing ) a potentially large revenue source”
Lloyd Williams from NewStep Networks adds:
“…High volume services with relatively generic functionality that can be applied across a broad base of users is ….[the operators’] sweet spot. Highly customizable applications are more of a challenge and therefore the internet model works better.Most comments, however, focus squarely on the value to carriers (and especially the ecosystem overall) if carriers focus on location as an “enabler”,
Asais Sudit, CEO of LOC-AID Technologies says:
“Inter-carrier raw location data, along with some additional attributes, will create the necessary ecosystem for third party developers/channels to make location an indispensable part of mobility.”
Tony Rose from Drop In Media adds:
“…opening up the location API’s to developers and create a competitive environment where the best applications will float to the top.”
Matt Kapp, CEO of Ozmota says:
“Location is a key variable to many innovative applications, including the ability to create new marketplaces from the virtual representation of space.”
Larry Corvari (a regional U.S. service provider executive) says he wants to provide
“open access via a standard set of published web objects” and support his enterprise customers with presence and LBS capabilities.”
Paul Nerger, dotMobi suggests
“If I was an operator, I would open up and start by publishing my data via OpenCellID.”The carriers can provide value on top of a free or low priced location API service:
Matthew Roth from StudioComm (WPP agency) says:
“… it makes much more sense to open up the location APIs and charge for access to the demographic data of the subscriber.… combined with lat/long within a mobile web or SMS based campaign would provide the necessary catalyst for brands and marketers to embrace mobile in the same ways they now embrace the Internet.”….In any case, the ecosystem may not wait around for the carriers too much longer:
Kevin Jackson of Sirius Computer Solutions:
“Absent industry-wide cooperation and adoption of an open source philosophy, competition and consolidation will force many carriers to fail.”
Ole Jakob Thorsen, Arctic ApS CEO describes a start-up solution that can turn Kevin’s warning into reality.
“…any service provider with access to user SIM cards can build any type of LBS without even telling the operator about it”
Follow me at https://Twitter.com/Kevin_Jackson

G C Network