Location Based Services – April 25, 2008

May 18, 2008 / G C Network / Comments Off on Location Based Services – April 25, 2008

NCOIC Discusses e-Discovery and Cloud Computing

By G C Network | March 22, 2010

Last week during its weekly meeting, the NCOIC Cloud Computing Working Group (CCWG) examined some of the legal aspects surrounding electronically stored information. With government use of cloud computing expected…

Take the survey, get a book!

By G C Network | March 20, 2010

“Cloud Musings”, in cooperation with Aditya Yadav & Associates, is conducting a new cloud computing survey. This short, eight (8) question poll, is designed to gauge general corporate plans around…

Army Knowledge Leaders Study Cloud Computing

By G C Network | March 12, 2010

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Northrop Grumman & Lockheed Martin Selected for CANES

By G C Network | March 9, 2010

   Last week the US Navy awarded initial CANES contracts to Northrop Grumman and Lockheed Martin. Navy officials place the contract values at $775M for Northrop and $937M for Lockheed.…

NCOIC Analyses Cloud Computing With SCOPE

By G C Network | February 24, 2010

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TASER Awarded: The NGA ASP/ISP Transition Contract

By G C Network | February 17, 2010

The National Geospatial-Intelligence Agency (NGA) has awarded the Total Application Services for Enterprise Requirements (TASER) contract to: Accenture National Security Services, LLC BAE Systems Information Technology, Inc. The Boeing Company-Autometric,…

EuroCloud Expands Quickly

By G C Network | February 16, 2010

Last October I introduced EuroCloud as a pan-European business network with the goal of promoting European use of cloud computing.  In the intervening three months, the organization has grown to…

Joining NJVC: A Professional Plateau

By G C Network | February 8, 2010

This week I begin a new and exciting phase of my professional career by joining the NJVC Enterprise Management Team! For those unfamiliar, NJVC is one of the largest information…

DoD Deputy CIO on Secure Information Sharing

By G C Network | February 3, 2010

Today on Federal Executive Forum, Dave Wennergren, Deputy CIO, Office of the Secretary of Defense, shared his views on secure information sharing. Mr. David M. Wennergren serves as the Deputy…

Training Conference: Cloud Computing for DoD & Government

By G C Network | February 1, 2010

Please join me at the Cloud Computing for DoD & Government training conference, February 22-24, 2010 at the Hilton Old Town in Alexandria, VA. This unique conference agenda blends interactive…

INmobile.org is a exclusive community for executives in wireless industry. As a member, I have the opportunity to participate in a number of interesting discussions about mobile and wireless technology. Here’s a summary of the points made in a recent discussion about location based services. Thanks goes to Adam Zawel for this excellent summary.
CARRIER’S ROLE
While no one suggests that operators should EXCLUSIVELY focus on their own location-based applications, there is debate about how fully the carriers should embrace the open 3rd party route:
Ashish Thomas from Singapore Telecom agrees with Walt Doyle of uLocate:
“the business models are simply not there yet to merit or justify one route or another…if a carrier goes the third party way there is fear of losing (or diminishing ) a potentially large revenue source”
Lloyd Williams from NewStep Networks adds:
“…High volume services with relatively generic functionality that can be applied across a broad base of users is ….[the operators’] sweet spot. Highly customizable applications are more of a challenge and therefore the internet model works better.Most comments, however, focus squarely on the value to carriers (and especially the ecosystem overall) if carriers focus on location as an “enabler”,
Asais Sudit, CEO of LOC-AID Technologies says:
“Inter-carrier raw location data, along with some additional attributes, will create the necessary ecosystem for third party developers/channels to make location an indispensable part of mobility.”
Tony Rose from Drop In Media adds:
“…opening up the location API’s to developers and create a competitive environment where the best applications will float to the top.”
Matt Kapp, CEO of Ozmota says:
“Location is a key variable to many innovative applications, including the ability to create new marketplaces from the virtual representation of space.”
Larry Corvari (a regional U.S. service provider executive) says he wants to provide
“open access via a standard set of published web objects” and support his enterprise customers with presence and LBS capabilities.”
Paul Nerger, dotMobi suggests
“If I was an operator, I would open up and start by publishing my data via OpenCellID.”The carriers can provide value on top of a free or low priced location API service:
Matthew Roth from StudioComm (WPP agency) says:
“… it makes much more sense to open up the location APIs and charge for access to the demographic data of the subscriber.… combined with lat/long within a mobile web or SMS based campaign would provide the necessary catalyst for brands and marketers to embrace mobile in the same ways they now embrace the Internet.”….In any case, the ecosystem may not wait around for the carriers too much longer:
Kevin Jackson of Sirius Computer Solutions:
“Absent industry-wide cooperation and adoption of an open source philosophy, competition and consolidation will force many carriers to fail.”
Ole Jakob Thorsen, Arctic ApS CEO describes a start-up solution that can turn Kevin’s warning into reality.
“…any service provider with access to user SIM cards can build any type of LBS without even telling the operator about it”
Follow me at https://Twitter.com/Kevin_Jackson
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