More SMB Love Needed

September 29, 2017 / G C Network / Comments Off on More SMB Love Needed

Craigslist.org Founder Hypes Government Transformation

By G C Network | July 29, 2009

Craig Newmark, best known for being the founder of the Craigslist website, is working hard to get the word out on Gov2.0. Last week in FedScoop, he really laid out…

Maria Spinola: An Essential Guide to Cloud Computing

By G C Network | July 27, 2009

Maria Spinola, a Strategic IT Marketing and Innovation Adviser and editor at www.Cloudviews.org, has recently published An “Essential Guide to Possibilities and Risk of Cloud Computing“. Her very pragmatic approach…

US Interior Department IT Infrastructure Vision

By G C Network | July 22, 2009

Tim Quinn, Chief Infrastructure Officer, US Department of Interior, sees IP convergence as a key part of DoI’s future IT infrastructure. During the Federal News Radio Executive Forum, he also…

DHS Acting CIO Margie Graves on Current DHS Challenges

By G C Network | July 20, 2009

During the Federal News Radio Executive Forum, Department of Homeland Security (DHS), Acting CIO, Margie Graves provides a unique insight on the department. In her remarks, she described the challenges…

DHS EAGLE & First Source Digital Guide Launched

By G C Network | July 17, 2009

The Enterprise Acquisition Gateway for Leading Edge Solutions (EAGLE) is a multiple-award indefinite delivery/indefinite quantity (IDIQ) contract vehicle, specifically designed as the preferred source of information technology (IT) services for…

Looking Forward To GovIT Expo!

By G C Network | July 14, 2009

I am humbled and more than pleased to serve as the Technical Chair of SYS-CON’s 1st Annual Government IT Conference & Expo. To highlight the importance of this conference, I…

Publishing Synergy: Blog, Twitter and Ulitzer

By G C Network | July 13, 2009

Have you ever been given the task of building and executing an aggressive customer outreach program? Well I received my assignment about a year ago and trust me; the budget…

Input: Cloud Computing, Security to Drive US Gov’t IT Spending

By G C Network | July 12, 2009

According to a PC World article, cloud computing and cybersecurity will be the high-growth areas for government IT spending over the next few years. The analysis and consulting firm Input…

GovIT Expo 2009

By G C Network | July 11, 2009

I’m happy to announce my appointment by SYS-CON to be the Technical Chair of the 1st Annual Government IT Conference & Expo. This event is a 1-day deep dive into…

NCOIC To Help FAA on NextGen

By G C Network | July 7, 2009

Today, the U.S. Federal Aviation Administration (FAA) and the Network Centric Operations Industry Consortium (NCOIC™) announced an agreement to work together to advance the Enterprise Architecture of NextGen, FAA’s national…

 

 

In a recent post, titled “10 Surprising Facts About Cloud Computing and What It Really Is”, Zac Johnson highlighted some interesting facts about cloud computing in the SMB marketplace:
  • Cloud Computing is up to 40 times more cost-effective for an SMB, compared to running its own IT system.
  • 94% of SMBs have experienced security benefits in the cloud that they didn’t have with their on-premises service
  • Recovery times for SMB are four times faster for businesses using cloud computing when compared to those not utilizing cloud services.
  • For SMB, energy use and carbon emissions could be cut by 90% by using cloud computing, saving the environment and energy costs.

 

These advantages show a strong indication that SMB information technology should be dominated by the adoption of cloud computing services.  Although one of the most prominent of these cloud services is Microsoft’s Office 365 (O365), a recent survey cited by CIO.com suggests that 83% of U.S. small and medium businesses (SMBs) have yet to use any form of O365.  If cloud services can deliver such remarkable improvements, why are SMBs holding back?
 
According to the survey, part of the reason is that SMBs often lack the required internal resources needed to analyze the cloud migration opportunity.  This type of analysis often requires the testing of multiple cloud-based business and productivity services as well as more focused attention on data protection capabilities.  Many SMB executives see cloud computing as nothing but marketing hype and are more focused on running their businesses.  Cloud services may also be perceived as being very confusing, technically overwhelming, and even frightening.  Another key technical challenge is dealing with a more sophisticated networking environment that may require virtual private network (VPN) management and remote infrastructure access.
 
The networking challenge is further exacerbated by the requirement to support a distributed mobile workforce with secure mobile device access to company network resources.  NETGEAR is making an impressive bid to address this challenge by their recent release of a new line of small business switches, access points, and NAS devices equipped for native cloud management via a new mobile application.  The app, called Insight, is designed to let administrators or unskilled end users discover and configure multiple wired and wireless network devices.  The users can then monitor and manage these network resources remotely through an intuitive touchscreen interface.  Insight is designed to fill a critical gap in the networking market for simple SMB solutions that provide robust functionality.
Switching from software or CPU license-based pricing to the subscription-based utilization models offered by cloud service providers can also require an SMB to conduct a careful economic analysis of the change.  This change can potentially divert finance and IT staff from their core jobs. The reality is that most cloud services aren’t designed for SMB consumption.  Small businesses are therefore likely postponing cloud migration because they don’t know where to start or don’t possess the internal resources to manage through the transition.
 
This small business industry challenge is bound to become harder. According to International Data Corporation (IDC), the small and medium business spending on IT hardware, software, and services, including business services,  is expected to increase at a compound annual growth rate (CAGR) of 4.2%, reaching $668 billion in 2020.
 
As SMB cloud adoption grows, the need for more cloud transition support for the SMB marketplace will also continue to grow.  As a historically underserved market, more SMB tailored cloud services and cloud adoption support are desperately needed.  Unfortunately, the SMB market is typically seen as an afterthought by enterprise vendors, and small business solutions are designed as dumbed down versions of the enterprise solutions, let’s hope that more companies like NETGEAR will wake up and serve this clear and growing SMB marketplace need.
( This content is being syndicated through multiple channels. The opinions expressed are solely those of the author and do not represent the views of GovCloud Network, GovCloud Network Partners or any other corporation or organization.)

 

 

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