Review: Executive’s Guide to Cloud Computing by Eric Marks and Bob Lozano

January 26, 2010 / G C Network /

VMware lays out roadmap to the clouds.

By G C Network | June 10, 2008

Earlier this year, Diane Greene, VMware President and Co-Founder, described cloud computing as the final evolutionary step for virtualization. Reza Malekzadeh, Senior Director of Products and Marketing reinforced that view…

Mario Dal Canto at Virtualization Conference & Expo 2008 East

By G C Network | June 9, 2008

According to Mario Dal Canto, “Virtual Cloud Computing represents the next wave of virtualization and offers significant market opportunities by providing a new, simpler, and much more pervasive platform for…

Microsoft cloud fits and starts.

By G C Network | June 9, 2008

Microsoft’s dance with cloud comuting is very puzzling. Point 1: The June 5th Wall Street Journal article discusses the friction between Steve Ballmer and Bill Gagtes over NetDocs, described by…

Salesforce.com & Google

By G C Network | June 6, 2008

A short promotional video on Salesforce and the Google cloud. Follow me at https://Twitter.com/Kevin_Jackson

Gamers now have their own cloud.

By G C Network | June 5, 2008

Valve, a Bellevue, Washington based entertainment software and technology company, recently announced that they will use the cloud computing paradigm as their next major update. Called “Steam Cloud” the service…

Is IBM serious about cloud computing?

By G C Network | June 5, 2008

Last week in Eye on the Enterprise, Joe McKendrick, highlighted IBM VP Steve Mills’ apparently less than enthusiastic statement regarding cloud computing. In an April 30th interview with CNET’s Dan…

VMware and Cloud Computing

By G C Network | June 3, 2008

VMware President and Chief Executive Officer Diane Greene,in her keynote address at the JP Morgan Technology Conference in Boston, described cloud computing as the final evolutionary step for virtualization. In…

DISA Cloud Computing Plans

By G C Network | June 3, 2008

During last month’s Defense Information Systems Agency (DISA) Partnership Conference, cloud computing debuted as a “top priority” for senior leadership. Speakers described a future state when users would access computing…

The Cloud Computing Portal

By G C Network | May 30, 2008

The Cloud Computing Portal is a community edited database that makes the cloud vendor selection process easier, by helping you find a cloud provider who supports the environment you need.…

HP in the Cloud

By G C Network | May 29, 2008

In “HP weds cloud…” , Hewlett-Packard has apparently outlined their approach to cloud computing. They are merging their high-performance computing unit with the Web 2.0 and cloud computing infrastructure businesses.…

Recently, I had the privilege of reviewing an advance copy of Executive’s Guide to Cloud Computing by Eric Marks and Bob Lozano. Available now for pre-order on Amazon, this guide is a crystal ball into the future of business. Not a technical treatise, this excellent book is an insightful description of how cloud computing can quickly sharpen the focus of information technology and line executives onto the delivery of real value. Using clear prose, Eric and Bob explain how cloud computing elevates IT from it’s traditional support role into a new and prominent business position.

In Chapter 4: Strategic Implications of Cloud Computing, the reader will learn why the cloud will soon become a mainstream component of every chief information officer’s toolkit. By skilfully blending business environment context and business model evolution, the authors build a strong case for the inevitability of cloud computing. For me, the key takeaway was Chapter 5: Cloud Computing Adoption Lifecycle, within which an effective and efficient methodology for adopting cloud computing was presented.

I commend Eric and Bob for producing what will soon become a leading industry reference. If you’re serious about leveraging cloud computing for the business value it provides, I urge you to place your advance order today.

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6 Comments

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