System Integration Morphs To Cloud Service Integration

How Cloud Brokerage Enables a Practical Path to Cloud IT

By G C Network | March 30, 2013

Join us on Wed, Apr 17, 2013 from 11:00 AM – 12:00 PM EDT to explore how to use cloud brokerage to move efficiently and securely to the cloud. More…

NJVC Cloudcuity Management Portal to Provide Secure Cloud Brokerage Services to NCOIC for NGA

By G C Network | March 28, 2013

CHANTILLY, Va., March 28, 2013 — NJVC®will lead efforts to provide secure cloud brokerage services to the Network Centric Operations Industry Consortiumusing its first-to-market Cloudcuity™ Management Portal during a series…

CloudCheckr : Amazon Complexity Challenges Many Users

By G C Network | March 25, 2013

     A recently released infographic from CloudCheckr (https://cloudcheckr.com/) sheds quite a bit of light on the importance of expert advice when an enterprise decides to deploy to the cloud.  When…

NJVC Announces Winner of Cloudcuity AppDeployer Contest Pilot at George Mason University

By G C Network | February 25, 2013

CHANTILLY, Va., Feb. 25, 2013—NJVC, an information technology solutions provider headquartered in northern Virginia, is pleased to announce the winner of the George Mason University (GMU) Student PaaS Developer Contest.…

Bahrain International eGovernment Forum 2013

By G C Network | February 23, 2013

I am honored to announce that I will be a speaker at the Bahrain International eGovernment Forum, April 8-10, 2013, being held at the Ritz-Carlton Bahrain Hotel and Spa, in…

Why the cloud will shake markets.

By G C Network | February 2, 2013

“Recently, I predicted that in 2013, cloud computing will provide the biggest disruption information technology has experienced in 25 years. These impacts extend to the $128 billion data center industry,…

Top 10 Transformational Impacts of the Cloud in 2013

By G C Network | December 21, 2012

CHANTILLY, Va., Dec. 20, 2012 — NJVC®, an information technology solutions provider headquartered in northern Virginia and supplier of Cloudcuity™ AppDeployer, and Virtual Global, a provider of cloud-enabled enterprise IT…

GovTech Innovator: Kevin Jackson

By G C Network | December 3, 2012

Today I am honored to be named a GovTech Innovator by Government Technology. My personal thanks goes out to Hilton Collins for letting me Hangout with him on Google+. Govtech.com…

How Will Technology Impact Your Business in 2020?

By G C Network | November 29, 2012

by Dennis Brouwer    (Repost from ThinkGig. Thanks for letting me contribute to your ebook!! – Kevin Jackson ) Human-like technology. The potential downfall of the data center. Hyper-personalization of…

The Government Cloud on KCUR-FM Central Standard with Jabulani Leffall

By G C Network | November 26, 2012

A big THANK YOU goes out today to KCUR-FM Central Standard host Jabulani Leffall, producer  Matthew Long-Middleton,and associate producer Danie Alexander for having me as a guest on this morning’s show!…

Cloud Service Brokerage is changing from an industry footnote toward becoming a major system integration play.  This role has now become a crucial component of a cloud computing transition because they help organizations aggregate multiple cloud services, integrate services with in-house applications, and customize these services to better meet customer needs. CSBs also help by consulting and recommending the best fit cloud services according to business requirements and goals. Cloud brokers may also be granted rights to negotiate with different service providers on behalf of their customers. This transformation is driven by the rapid rise of cloud computing, which has risen from under $6B in 2008 to a point where the market is expected to almost reach $160B in 2020. The global Cloud Service Brokerage Market itself is expected to grow from $5.24 Billion in 2015 to $19.16 Billion by 2020. 
Since CSBs merge the functions of reseller, systems integrator and independent software vendor (ISVs) into a convenient service delivery model, they deliver solutions by aggregating cloud services sourced from multiple cloud service providers. They can also customize those services to meet unique business requirements. Although CSBs often deliver transactional cloud services, their real value lies in the unique ongoing operational support they provide.  Unlike financial or real estate brokers that typically end their customer relationship after the sale, CSBs:
  • Enable cloud service arbitrage based on cost, performance or operational need;
  • Help companies migrate operations to the cloud and assist with staff augmentation and training;
  • Provide cloud service auditing and SLA monitoring services;
  • Help in focusing and managing organizational cloud service demand;
  • Provided toolsets to assist in the migration and integration of enterprise applications; and
  • Help in change management and the selection and integration of other managed services.

 
By automating and operationalizing the governance of cloud services, CSBs can efficiently multi-source services and augment them with third party metering and monitoring. Using CSBs, organizations also accelerate their transition to hybrid IT models. This marketplace is typically segmented type of services: cloud brokerage and cloud brokerage enablement, wherein cloud brokerage enablement is further segmented into internal and external brokers. When used internally, cloud enablement platforms helps enterprises adopt the new hybrid IT and multi-sourced operating model. By building organic expertise, companies can personalize IT service consumption and unify
IT service delivery through the use of a corporate self-service store, a dynamic service marketplace, and continuous delivery. This centralized, supply chain approach unifies the order, execution, and management of multi-sourced solutions across legacy and cloud resources, by centrally delegating and tracking execution.
Another important management capability they deliver is performance auditing. Cloud Service Provider (CSP) price/performance has been shown to vary as much as 1000 percent depending on time and location. High levels of variability have also been seen within the same CSP processing the exact same job. This also means that the cost for an enterprise to processing the exact same job in the cloud could vary by this much as well. 
Changes in instance types, pricing, performance over time and availability of services by location highlights the inadequacy of traditional benchmarking philosophies and processes. The use of “performance quotas” by service providers may also lead to operational cost increases. This generally happens if a customer meets a CSP-determined management quota and the performance of relevant instance is reduced. Active metering and monitoring by a CSB can help companies detect and avoid this hidden cost.
As the cloud service brokers market matures, they are destined to replace the traditional system integrator. Maturation of technologies and CSB offerings will also make this service a “must-have” for the foreseeable future.

 

 (This post was brought to you by IBM Global Technology Services. For more content like this, visit Point B and Beyond.)
 

Cloud Musings

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