System Integration Morphs To Cloud Service Integration

One AWESOME Week of Cloud Computing

By G C Network | June 11, 2010

We just finished up five AWESOME days of cloud computing training with USAREUR in Schwetzingen, Germany ! CHECK IT OUT !! Create your own video slideshow at animoto.com. Sure we…

NGA Exploring “Community Cloud” With NCOIC

By G C Network | June 7, 2010

The National Geospatial-Intelligence Agency (NGA) is looking to leverage industry expertise through collaboration with the Network Centic Operations Industry Consortium (NCOIC). NGA provides timely, relevant and accurate geospatial intelligence in…

DoD, NASA and GSA Address Secure Cloud Computing

By G C Network | May 29, 2010

On Thursday, May 26th, the Federal Executive Forum featured three important Federal cloud computing leaders: David McClure- Associate Administrator, GSA Office of Citizen Services and Communications Col. Kevin Foster- Office of…

Cloud Computing Day at DoDIIS

By G C Network | May 25, 2010

I’m declaring Monday, May 24th, as Cloud Computing Day at DoDIIS.  Lieutenant General Richard Zahner, Army Deputy Chief of Staff, G2, seemed to get things going with his video that…

Vivek Kundra – State of Public Sector Cloud Computing

By G C Network | May 25, 2010

Last week Federal Chief Information Officer Vivek Kundra release his report on the “State of Public Sector Cloud Computing”. The report not only details Federal budget guidance issued to agencies…

Cloud Computing at DoDIIS

By G C Network | May 18, 2010

Next week in Phoenix, AZ, the Defense Intelligence Agency will host the 2010 Department of Defense Intelligence Information Systems (DoDIIS) Worldwide Conference. The theme of this event is “Mission Powered…

Open Group Publishes Guidelines on Cloud Computing ROI

By G C Network | April 29, 2010

In an important industry contribution, The Open Group has published a white paper on how to build and measure cloud computing return on investment (ROI). Produced by the Cloud Business…

The Army’s iPhone Story

By G C Network | April 15, 2010

Sandra Erwin of National Defense magazine just published an excellent article on the Army’s foray into developing soldier-friendly smartphone applications.  Giving credit to Army CIO Lt. Gen, Jeffrey Sorenson and…

Vivek Kundra Steps Up to Cloud Computing’s Next Challenge

By G C Network | April 11, 2010

” [C]loud customers must be able to easily store, access, and process data across multiple clouds; weave together a mesh of different services to meet their needs; and have a…

Cloud Computing’s Next Challenge

By G C Network | March 26, 2010

Earlier this month, Melvin Greer and I teamed up on a Military Information Technology piece. Melvin is a senior research engineer and cloud computing chief architect at Lockheed Martin, and…

Cloud Service Brokerage is changing from an industry footnote toward becoming a major system integration play.  This role has now become a crucial component of a cloud computing transition because they help organizations aggregate multiple cloud services, integrate services with in-house applications, and customize these services to better meet customer needs. CSBs also help by consulting and recommending the best fit cloud services according to business requirements and goals. Cloud brokers may also be granted rights to negotiate with different service providers on behalf of their customers. This transformation is driven by the rapid rise of cloud computing, which has risen from under $6B in 2008 to a point where the market is expected to almost reach $160B in 2020. The global Cloud Service Brokerage Market itself is expected to grow from $5.24 Billion in 2015 to $19.16 Billion by 2020. 
Since CSBs merge the functions of reseller, systems integrator and independent software vendor (ISVs) into a convenient service delivery model, they deliver solutions by aggregating cloud services sourced from multiple cloud service providers. They can also customize those services to meet unique business requirements. Although CSBs often deliver transactional cloud services, their real value lies in the unique ongoing operational support they provide.  Unlike financial or real estate brokers that typically end their customer relationship after the sale, CSBs:
  • Enable cloud service arbitrage based on cost, performance or operational need;
  • Help companies migrate operations to the cloud and assist with staff augmentation and training;
  • Provide cloud service auditing and SLA monitoring services;
  • Help in focusing and managing organizational cloud service demand;
  • Provided toolsets to assist in the migration and integration of enterprise applications; and
  • Help in change management and the selection and integration of other managed services.

 
By automating and operationalizing the governance of cloud services, CSBs can efficiently multi-source services and augment them with third party metering and monitoring. Using CSBs, organizations also accelerate their transition to hybrid IT models. This marketplace is typically segmented type of services: cloud brokerage and cloud brokerage enablement, wherein cloud brokerage enablement is further segmented into internal and external brokers. When used internally, cloud enablement platforms helps enterprises adopt the new hybrid IT and multi-sourced operating model. By building organic expertise, companies can personalize IT service consumption and unify
IT service delivery through the use of a corporate self-service store, a dynamic service marketplace, and continuous delivery. This centralized, supply chain approach unifies the order, execution, and management of multi-sourced solutions across legacy and cloud resources, by centrally delegating and tracking execution.
Another important management capability they deliver is performance auditing. Cloud Service Provider (CSP) price/performance has been shown to vary as much as 1000 percent depending on time and location. High levels of variability have also been seen within the same CSP processing the exact same job. This also means that the cost for an enterprise to processing the exact same job in the cloud could vary by this much as well. 
Changes in instance types, pricing, performance over time and availability of services by location highlights the inadequacy of traditional benchmarking philosophies and processes. The use of “performance quotas” by service providers may also lead to operational cost increases. This generally happens if a customer meets a CSP-determined management quota and the performance of relevant instance is reduced. Active metering and monitoring by a CSB can help companies detect and avoid this hidden cost.
As the cloud service brokers market matures, they are destined to replace the traditional system integrator. Maturation of technologies and CSB offerings will also make this service a “must-have” for the foreseeable future.

 

 (This post was brought to you by IBM Global Technology Services. For more content like this, visit Point B and Beyond.)
 

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