System Integration Morphs To Cloud Service Integration

Second Government Cloud Computing Survey

By G C Network | April 1, 2009

Earlier this week I had the pleasure of presenting at the Sys-con International Cloud Computing Expo in New York City. My presentation, The View from Government Cloud Computing Customers, reviewed…

Navy NGEN and Cloud Computing

By G C Network | April 1, 2009

I spent half of today in downtown DC at the Navy Next Generation Enterprise Network (NGEN) Industry Day.  In case you’re not familiar with NGEN, this project will be the follow-on…

An Ontology for Tactical Cloud Computing

By G C Network | March 25, 2009

This week I’ve had the pleasure of presenting at two fairly unique conferences. On Tuesday I was in San Diego at the Simulation Interoperability Standards Organization (SISO) Workshop. SISO is…

Federal Cloud Computing Roadmap

By G C Network | March 24, 2009

ServerVault, a long time provider of IT hosting services to the Federal government, has been discussing cloud computing quite a bit with their current (and future) customers.  The repetitive nature…

Booz Allen Hamilton Lays Out Path To Cloud

By G C Network | March 23, 2009

Now that cloud computing is seen as a viable technology for the government marketplace, management consulting leader Booz Allen Hamilton is now providing cloud transition guidance. In his article “Cloud…

Is Sun Rising or Setting?

By G C Network | March 19, 2009

Today was strange. First Sun announces it’s open cloud computing platform. Sun Unveils Open Cloud Computing Platform “Sun on Wednesday announced plans to offer its own Open Cloud Platform, starting…

A Conversation with Emil Sayegh, Mosso General Manager

By G C Network | March 16, 2009

Last week, Mosso announced their new “Cloud Server” and “Cloud Sites” offerings. They also exited “Cloud Files” from beta, positioning themselves as a challenger to Amazon. With this as a…

Playing the Cloud Computing Wargame

By G C Network | March 12, 2009

Today at FOSE I tried my hand at balancing traditional IT, hybrid cloud offerings and commercial cloud offerings on a craps table. Just to set the scene, the Booz Allen…

Vivek Kundra Nominated for Federal CIO

By G C Network | March 10, 2009

Mr. Kundra’s quote from the Wall Street Journal says it all: “I’m a big believer in disruptive technology. If I went to the coffee shop, I would have more computing…

7th SOA for E-Government Conference

By G C Network | March 5, 2009

On April 28, 2009, Mitre will be holding its biannual SOA for E-Government Conference. This conference is one of the region’s premier opportunity for federal managers and MITRE Subject Matter…

Cloud Service Brokerage is changing from an industry footnote toward becoming a major system integration play.  This role has now become a crucial component of a cloud computing transition because they help organizations aggregate multiple cloud services, integrate services with in-house applications, and customize these services to better meet customer needs. CSBs also help by consulting and recommending the best fit cloud services according to business requirements and goals. Cloud brokers may also be granted rights to negotiate with different service providers on behalf of their customers. This transformation is driven by the rapid rise of cloud computing, which has risen from under $6B in 2008 to a point where the market is expected to almost reach $160B in 2020. The global Cloud Service Brokerage Market itself is expected to grow from $5.24 Billion in 2015 to $19.16 Billion by 2020. 
Since CSBs merge the functions of reseller, systems integrator and independent software vendor (ISVs) into a convenient service delivery model, they deliver solutions by aggregating cloud services sourced from multiple cloud service providers. They can also customize those services to meet unique business requirements. Although CSBs often deliver transactional cloud services, their real value lies in the unique ongoing operational support they provide.  Unlike financial or real estate brokers that typically end their customer relationship after the sale, CSBs:
  • Enable cloud service arbitrage based on cost, performance or operational need;
  • Help companies migrate operations to the cloud and assist with staff augmentation and training;
  • Provide cloud service auditing and SLA monitoring services;
  • Help in focusing and managing organizational cloud service demand;
  • Provided toolsets to assist in the migration and integration of enterprise applications; and
  • Help in change management and the selection and integration of other managed services.

 
By automating and operationalizing the governance of cloud services, CSBs can efficiently multi-source services and augment them with third party metering and monitoring. Using CSBs, organizations also accelerate their transition to hybrid IT models. This marketplace is typically segmented type of services: cloud brokerage and cloud brokerage enablement, wherein cloud brokerage enablement is further segmented into internal and external brokers. When used internally, cloud enablement platforms helps enterprises adopt the new hybrid IT and multi-sourced operating model. By building organic expertise, companies can personalize IT service consumption and unify
IT service delivery through the use of a corporate self-service store, a dynamic service marketplace, and continuous delivery. This centralized, supply chain approach unifies the order, execution, and management of multi-sourced solutions across legacy and cloud resources, by centrally delegating and tracking execution.
Another important management capability they deliver is performance auditing. Cloud Service Provider (CSP) price/performance has been shown to vary as much as 1000 percent depending on time and location. High levels of variability have also been seen within the same CSP processing the exact same job. This also means that the cost for an enterprise to processing the exact same job in the cloud could vary by this much as well. 
Changes in instance types, pricing, performance over time and availability of services by location highlights the inadequacy of traditional benchmarking philosophies and processes. The use of “performance quotas” by service providers may also lead to operational cost increases. This generally happens if a customer meets a CSP-determined management quota and the performance of relevant instance is reduced. Active metering and monitoring by a CSB can help companies detect and avoid this hidden cost.
As the cloud service brokers market matures, they are destined to replace the traditional system integrator. Maturation of technologies and CSB offerings will also make this service a “must-have” for the foreseeable future.

 

 (This post was brought to you by IBM Global Technology Services. For more content like this, visit Point B and Beyond.)
 

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