System Integration Morphs To Cloud Service Integration

Why the Cloud? Processing, Exploitation and Dissemination

By G C Network | October 23, 2008

So why is the intelligence community so interested in cloud computing? Three letters: PED (Processing, Exploitation, Dissemination). Take these two real life examples from the publishing industry. Jim Staten of…

World Summit of Cloud Computing: “Enterprise Cloud Computing” work group

By G C Network | October 22, 2008

To leverage attendees of the World Summit of Cloud Computing, a kick-off meeting of the “Enterprise Cloud Computing” work group will be held near Tel Aviv, Israel on December 3,…

Cloud Package Management

By G C Network | October 21, 2008

In his post “Missing in the Cloud: package management“, Dave Rosenberg highlights a critical issue in the adoption of cloud computing by government agencies. “I dare say that a standard…

PlugIntoTheCloud.com

By G C Network | October 20, 2008

Information Week has just launched PlugIntoTheCloud.com as their cloud computing destination. In his Non Linear Thinking blog, Bill Martin calls it a movement aimed at “providing a source and forum…

Is the cloud computing hype bad?

By G C Network | October 17, 2008

From Gartner “Why a little cloud hype might be useful“: “It’s too simplistic to say cloud hype is bad . If we are technically expert is might irritate us with…

Stop the FUD (Fear, Uncertainty and Doubt) !!

By G C Network | October 16, 2008

Dan Morrill! Count me in !! In his excellent article, “Cloud Computing is Scary – But the FUD Has to Stop“,  Dan makes some excellent points: It is time to…

IBM, Microsoft and Google

By G C Network | October 15, 2008

On October 6th, IBM launched their cloud services initiative. This is a:  “[C]ompany-wide initiative that extends its traditional software delivery model toward a mix of on-premise and cloud computing applications…

Government in the Cloud

By G C Network | October 13, 2008

Back in mid-September, there was quite a thread in the Google Cloud Computing Group on the use of cloud computing by the federal government.  Some of the interesting comments were:…

CloudCamp Partners With SOA-R !!

By G C Network | October 10, 2008

I’m proud to announce that the final SOA-R Cloud Computing Education Event will be held in collaboration with CloudCamp. Now dubbed CloudCamp:Federal, the event will be held as an “unconference” to help…

Federal Cloud Computing Wiki

By G C Network | October 9, 2008

With the fast growing interest in cloud computing, the Federal Government community has established a Federal Cloud Computing Wiki. This wiki is managed by Dr. Brand Niemann, Senior Enterprise Architect…

Cloud Service Brokerage is changing from an industry footnote toward becoming a major system integration play.  This role has now become a crucial component of a cloud computing transition because they help organizations aggregate multiple cloud services, integrate services with in-house applications, and customize these services to better meet customer needs. CSBs also help by consulting and recommending the best fit cloud services according to business requirements and goals. Cloud brokers may also be granted rights to negotiate with different service providers on behalf of their customers. This transformation is driven by the rapid rise of cloud computing, which has risen from under $6B in 2008 to a point where the market is expected to almost reach $160B in 2020. The global Cloud Service Brokerage Market itself is expected to grow from $5.24 Billion in 2015 to $19.16 Billion by 2020. 
Since CSBs merge the functions of reseller, systems integrator and independent software vendor (ISVs) into a convenient service delivery model, they deliver solutions by aggregating cloud services sourced from multiple cloud service providers. They can also customize those services to meet unique business requirements. Although CSBs often deliver transactional cloud services, their real value lies in the unique ongoing operational support they provide.  Unlike financial or real estate brokers that typically end their customer relationship after the sale, CSBs:
  • Enable cloud service arbitrage based on cost, performance or operational need;
  • Help companies migrate operations to the cloud and assist with staff augmentation and training;
  • Provide cloud service auditing and SLA monitoring services;
  • Help in focusing and managing organizational cloud service demand;
  • Provided toolsets to assist in the migration and integration of enterprise applications; and
  • Help in change management and the selection and integration of other managed services.

 
By automating and operationalizing the governance of cloud services, CSBs can efficiently multi-source services and augment them with third party metering and monitoring. Using CSBs, organizations also accelerate their transition to hybrid IT models. This marketplace is typically segmented type of services: cloud brokerage and cloud brokerage enablement, wherein cloud brokerage enablement is further segmented into internal and external brokers. When used internally, cloud enablement platforms helps enterprises adopt the new hybrid IT and multi-sourced operating model. By building organic expertise, companies can personalize IT service consumption and unify
IT service delivery through the use of a corporate self-service store, a dynamic service marketplace, and continuous delivery. This centralized, supply chain approach unifies the order, execution, and management of multi-sourced solutions across legacy and cloud resources, by centrally delegating and tracking execution.
Another important management capability they deliver is performance auditing. Cloud Service Provider (CSP) price/performance has been shown to vary as much as 1000 percent depending on time and location. High levels of variability have also been seen within the same CSP processing the exact same job. This also means that the cost for an enterprise to processing the exact same job in the cloud could vary by this much as well. 
Changes in instance types, pricing, performance over time and availability of services by location highlights the inadequacy of traditional benchmarking philosophies and processes. The use of “performance quotas” by service providers may also lead to operational cost increases. This generally happens if a customer meets a CSP-determined management quota and the performance of relevant instance is reduced. Active metering and monitoring by a CSB can help companies detect and avoid this hidden cost.
As the cloud service brokers market matures, they are destined to replace the traditional system integrator. Maturation of technologies and CSB offerings will also make this service a “must-have” for the foreseeable future.

 

 (This post was brought to you by IBM Global Technology Services. For more content like this, visit Point B and Beyond.)
 

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