Watson Crowdsources Cloud Computing

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Federal Cloud Computing Strategy Officially Launched

By G C Network | February 14, 2011

Federal CIO Vivek Kundra officially launched the Federal Cloud Computing Strategy today. While this is clearly not new news, the document does state the government’s position in a very succint manner.…

GEOINT’s Future is in the Cloud

By G C Network | January 31, 2011

Recently, Geospatial Intelligence Forum Magazine asked me for my thoughts on the role of cloud computing in the future of geospatial intelligence.My response was recently published in their December 2010…

eTechSuccess: Patterns of Success – Kevin Jackson

By G C Network | January 27, 2011

My sincere appreciation to John Baker for the eTechSuccess: Patterns of Success interview. John and I worked together IBM as part of the Wireless Emerging Business Organization. His team and…

USBE&IT Winter Issue Focuses on Cyber Security

By G C Network | January 19, 2011

Thank You USBE&IT Publisher Mr Tyrone Taborn for such an inspiring issue and my sincere appreciation to Mr. Frank McCoy for my inclusion in his list of Cyber visionaries! The Homeland…

Global GovCloud with Cisco and VCE

By G C Network | January 18, 2011

Last week I had the awesome experience of participating in a global telepresence conference on government cloud computing. Joining me as presenters were Blake Salle, Senior Vice President of VCE,…

NIST Cloud Computing Collaboration Twiki Launches

By G C Network | December 30, 2010

Today I received my credentials for the NIST Cloud Computing Collaboration Site. “The National Institute of Standards and Technology (NIST) has been designated by Federal Chief Information Officer Vivek Kundra…

GovCloud Predicitons for 2011

By G C Network | December 30, 2010

Happy New Year All!! 2011 will be the breakout year for GovCloud! Pressure to reduce budget, pressure to manage I resources better and the political pressure of the next presidential…

Vivek Kundra Unveils 25-Point IT Management Reform Program

By G C Network | December 10, 2010

Yesterday the US Federal CIO, Vivek Kundra, unveiled an ambitious 25-point implementation plan for delivering more value to the American taxpayer. This plan focuses on execution and is designedto establish…

GSA and Unisys/Google Marks GovCloud Watershed

By G C Network | December 4, 2010

As widely reported this week, the United States General Services Administration (GSA) has awarded a contract to Unisys to create a secure cloud-based email and collaboration platform. The solution will…

NIST Moves Forward on Cloud Computing

By G C Network | November 8, 2010

Last week the National Institute of Standards and Technology (NIST) held their second Cloud Computing Forum and Workshop. Skillfully shepherded by Ms. Dawn Leaf, the agency’s senior executive of cloud computing,…

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Recently I’ve been doing quite a bit of analysis work using the IBM Watson cognitive business platform. The really exciting thing about this opportunity is the way data can seem to have a conversation with you. This got me wondering if social media data could carry on a conversation as well. Given my almost unhealthy interest in cloud computing, we ran a one week experiment to “crowdsource the internet” in order to see if it held any interesting cloud computing insights . To narrow the volume of documents down to a reasonable number, I limited providers to those on the most recent Gartner IaaS Magic Quadrant:

Microsoft
Amazon Web Services
Google
VMware
IBM
Rackspace
Verizon
CSC
Interoute
CenturyLink
Dimension Data
Fujitsu
Joyent
NTT Communications
Virtustream

Leveraging Watson, I gathered cloud computing related social media documents. According to Watson, in one 24-hr period, there were 46,869 documents that mentioned these Cloud Service Providers (CSP) a total of 57,997 times. Google was totally dominating the online conversation with 73% of all mentions. Microsoft was a poor second at 17%.

Figure 1- Social media cloud computing “Share of Voice”

At this this point I took a look at overall industry sentiment. From this vantage point, Interoute outshines all rivals for positive sentiment. Of particular note, however, was that Dimension Data simultaneously held the crown for largest percentage of negative and lowest percentage of positive sentiment (which seems to be centered mostly around the dropout of a rider from its Tour de France team and a recent internal restructuring). The Dell/EMC cloud provider Virtustream doesn’t even seem to be present in social media conversations.

Figure 2– Customer Sentiment Regarding Cloud Service Providers

Figure 3 – Cloud Service Model “Share of Voice”

Microsoft dominated that segment of the conversation that specifically addressed the three standard cloud computing service models (Infrastructure-as-a-Service [IaaS], Platform-as-a-Service [PaaS], Software-as-a-Service [SaaS]). Over 53% of the working set referenced Microsoft with second place AWS coming in at 13.5%. Software-as-a-service is the unsurprising overall service model leader but Microsoft seems to be edging out AWS for Infrastructure-as-a-Service mentions. Platform-as-a-Service is a distant laggard with only three providers (Microsoft, AWS and VMware) represented in social media exchanges.

Figure 4– Industry Vertical Cloud Computing “Share of Voice

In order to glean some business value, the documents were binned across thirteen industry verticals and analyzed for share of voice and author sentiment. The initial industry bins were:

Construction

Manufacturing

Wholesale trade

Information technology

Retail trade

Utilities

Financial services

Educational services

Transportation and warehousing

Entertainment, accommodation, and food services

Healthcare and social services

Public administration

Across this set, entertainment, government, education and healthcare industries seem to be most interested in the cloud. Surprising to me is that the construction industry interest surpasses that of financial services. Google seems to be driving industry related social media conversations with Microsoft and IBM rounding out the top three.

Although I wouldn’t use this non-scientific experiment to make any big bets, it does demonstrate how actionable data can be gleaned from the social media stream. It may also shed a little light on the power of cognitive computing in the business world.

One especially intriguing capability that I didn’t use in this experiment is the use of Watson Explorer technologies with Semantic Analytics. This solution is currently being used by IBM GTS to deliver “built to purpose” cognitive systems for the information technology industry vertical.

Figure 5– Cloud Service Provider Industry “Share of Voice

A key differentiator of this approach is its ability to extract meaning from the fragmented sentences normally found in unstructured IT service ticket description fields. Due to the global nature of GTS Services, this unstructured text is typically in multiple languages. Additionally, due to the different language skill levels of the globally sourced pool of agents, the grammar quality varies. This solution is used by GTS to uncover patterns and trends in the identification of contributing incident causes in order to prescribe appropriate preventative actions.

The digital transformation couple with cognitive computing is accelerating almost every industry. In the IT world, at least, cognitive computing promises to deliver the ability to bridge the gap between unstructured language data and effective maintenance action by correlating social media chatter and customer sentiments with the root causes of operational IT issues.

This post was brought to you by IBM Global Technology Services. For more content like this, visit Point B and Beyond.