Watson Crowdsources Cloud Computing

October 20, 2016 / G C Network / Comments Off

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Leading Federal Integrators Address Tactical Cloud Computing

By G C Network | October 7, 2009

Yesterday during the first annual Government IT Conference and Expo, tactical cloud computing was cited as a critical component within this new paradigm. Joining me to address the issue were:…

Carpathia Creates Government Solutions Business Unit

By G C Network | October 6, 2009

In a strong statement of focus, Carpathia Hosting has announced the formation of Carpathia Government Solutions, a unit dedicated to providing solutions specifically for federal civilian and defense agencies. This…

INPUT FedFocus 2010

By G C Network | September 30, 2009

Please join me at the 7th Annual FedFocus Conference, November 5, 2009, at the Ritz Carlton in McLean, VA. This conference has been designed to provide crucial information on upcoming…

Dataline, Lockheed Martin, SAIC, Unisys on Tactical Cloud Computing

By G C Network | September 25, 2009

I’m proud to announce that representatives from Lockheed Martin, SAIC, and Unisys will join me in a Tactical Cloud Computing “Power Panel” at SYS-CON’s 1st Annual Government IT Conference &…

GSA, DoD and NCOIC to Collaborate on Government Cloud Computing

By G C Network | September 22, 2009

Yesterday, during the NCOIC Cloud Computing Workshop, collaboration seemed to be the focus as Katie Lewin, GSA Cloud Computing Initiative Program manager, and Dan Risacher, DoD Cloud Computing Storefront project…

FederalNewsRadio Highlights Government Cloud Computing

By G C Network | September 20, 2009

Last week’s Apps.gov announcement was the latest steps in the government’s “at the quick step” march into cloud computing. FederalNewsRadio, a Washington metro area media fixture, highlighted the event with…

NCOIC Officially Launches Cloud Computing Working Group

By G C Network | September 14, 2009

On Wednesday, 9 September 2009 the Network Centric Operations Industry Consortium (NCOIC) Technical Council formally approved the creation of a Cloud Computing Working Group (CCWG). Organizationally this new working group…

1 Billion Mobile Cloud Computing Subscribers !!

By G C Network | September 10, 2009

Yes. That’s what I said! A recent EDL Consulting article cites the rising popularity of smartphones and other advanced mobile devices as the driving force behind a skyrocketing mobile cloud…

NCOIC Holding Full-Day Cloud Computing Workshop

By G C Network | September 4, 2009

The Network Centric Operations Industry Consortium will be holding an all day Cloud Computing Workshop on September 21, 2009 in Fairfax, VA. Open to the public, this workshop will focus…

Pentagon Reviews Unisys Stealth

By G C Network | August 31, 2009

According to a Newtworkworld.com article, the United States Joint Forces Command (USJFC) is currently evaluating Unisys Stealth technology at the Joint Transformation Command for Intelligence (JTC-I) in Suffolk, Virginia. “Unisys…

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Recently I’ve been doing quite a bit of analysis work using the IBM Watson cognitive business platform. The really exciting thing about this opportunity is the way data can seem to have a conversation with you. This got me wondering if social media data could carry on a conversation as well. Given my almost unhealthy interest in cloud computing, we ran a one week experiment to “crowdsource the internet” in order to see if it held any interesting cloud computing insights . To narrow the volume of documents down to a reasonable number, I limited providers to those on the most recent Gartner IaaS Magic Quadrant:

Microsoft
Amazon Web Services
Google
VMware
IBM
Rackspace
Verizon
CSC
Interoute
CenturyLink
Dimension Data
Fujitsu
Joyent
NTT Communications
Virtustream

Leveraging Watson, I gathered cloud computing related social media documents. According to Watson, in one 24-hr period, there were 46,869 documents that mentioned these Cloud Service Providers (CSP) a total of 57,997 times. Google was totally dominating the online conversation with 73% of all mentions. Microsoft was a poor second at 17%.

Figure 1- Social media cloud computing “Share of Voice”

At this this point I took a look at overall industry sentiment. From this vantage point, Interoute outshines all rivals for positive sentiment. Of particular note, however, was that Dimension Data simultaneously held the crown for largest percentage of negative and lowest percentage of positive sentiment (which seems to be centered mostly around the dropout of a rider from its Tour de France team and a recent internal restructuring). The Dell/EMC cloud provider Virtustream doesn’t even seem to be present in social media conversations.

Figure 2– Customer Sentiment Regarding Cloud Service Providers

Figure 3 – Cloud Service Model “Share of Voice”

Microsoft dominated that segment of the conversation that specifically addressed the three standard cloud computing service models (Infrastructure-as-a-Service [IaaS], Platform-as-a-Service [PaaS], Software-as-a-Service [SaaS]). Over 53% of the working set referenced Microsoft with second place AWS coming in at 13.5%. Software-as-a-service is the unsurprising overall service model leader but Microsoft seems to be edging out AWS for Infrastructure-as-a-Service mentions. Platform-as-a-Service is a distant laggard with only three providers (Microsoft, AWS and VMware) represented in social media exchanges.

Figure 4– Industry Vertical Cloud Computing “Share of Voice

In order to glean some business value, the documents were binned across thirteen industry verticals and analyzed for share of voice and author sentiment. The initial industry bins were:

Construction

Manufacturing

Wholesale trade

Information technology

Retail trade

Utilities

Financial services

Educational services

Transportation and warehousing

Entertainment, accommodation, and food services

Healthcare and social services

Public administration

Across this set, entertainment, government, education and healthcare industries seem to be most interested in the cloud. Surprising to me is that the construction industry interest surpasses that of financial services. Google seems to be driving industry related social media conversations with Microsoft and IBM rounding out the top three.

Although I wouldn’t use this non-scientific experiment to make any big bets, it does demonstrate how actionable data can be gleaned from the social media stream. It may also shed a little light on the power of cognitive computing in the business world.

One especially intriguing capability that I didn’t use in this experiment is the use of Watson Explorer technologies with Semantic Analytics. This solution is currently being used by IBM GTS to deliver “built to purpose” cognitive systems for the information technology industry vertical.

Figure 5– Cloud Service Provider Industry “Share of Voice

A key differentiator of this approach is its ability to extract meaning from the fragmented sentences normally found in unstructured IT service ticket description fields. Due to the global nature of GTS Services, this unstructured text is typically in multiple languages. Additionally, due to the different language skill levels of the globally sourced pool of agents, the grammar quality varies. This solution is used by GTS to uncover patterns and trends in the identification of contributing incident causes in order to prescribe appropriate preventative actions.

The digital transformation couple with cognitive computing is accelerating almost every industry. In the IT world, at least, cognitive computing promises to deliver the ability to bridge the gap between unstructured language data and effective maintenance action by correlating social media chatter and customer sentiments with the root causes of operational IT issues.

This post was brought to you by IBM Global Technology Services. For more content like this, visit Point B and Beyond.