Watson Crowdsources Cloud Computing

October 20, 2016 / G C Network / Comments Off

Twitter Feed

Thank You GetVoIP!!

By G C Network | April 25, 2014

Thank you for the honor of being named a “Top 100 Cloud Professionals to Follow on G+”! Congratulations also to my 99 colleagues. Read more at: ↑ Grab this Headline…

Facilitators Announced For NGA Agile Cloud Brainstorming Event

By G C Network | April 14, 2014

The Information Technology Acquisition Advisory Council (ITAAC) and the Telecommunications Industry Association (TIA) are announcing a slate of innovative leaders to serve as facilitators for the upcoming “Agile Sourcing Environment…

MBO Partners Spotlights GovCloud Founder Kevin L. Jackson

By G C Network | April 6, 2014

Associate Spotlight Interview with Kevin L. JacksonMBO Associate Since 10/2013 1) Tell us a little bit about what you do.I am the CEO and founder of GovCloud Network, LLC. In…

ITAAC/ICH and TIA To Host Commercial Cloud Sourcing Brainstorming Session for NGA

By G C Network | April 1, 2014

The Information Technology Acquisition Advisory Council (ITAAC) and Telecommunications Industry Association (TIA) are honored to team with NGA in hosting the first “Agile Sourcing Environment for Commercial Cloud” brainstorming session,…

Author and Tech Strategist Melvin Greer Profiled by WashingtonExec

By G C Network | March 17, 2014

Congratulations to my NCOIC colleague and dear friend Melvin Greer on his impressive WashingtonExec interview. A senior fellow and chief strategist at Lockheed Martin, Mel has more than 29 years’…

IT Risk Management Summit – March 26, 2013 – Reston, VA

By G C Network | March 12, 2014

In response to growing demand for formal software risk and quality management tools, the nations’ most respected standards bodies and IT communities of practice have joined forces to advance the…

PerspecSys Survey Reveals Cloud-based Security Concerns for 2014

By G C Network | March 10, 2014

Today PerspecSys announced the results of a survey conducted at the 2014 RSA Conference concerning the attitudes and policies of organizations towards cloud-based security. After polling 130 security professionals on…

NCOIC Debuts Roadmap for Designing, Managing Cyber-secure Hybrid Computing Environment

By G C Network | March 5, 2014

Open process by the Network Centric Operations Industry Consortium uses cloud infrastructure to cut computing costs in half and enable collaboration by different systems and users WASHINGTON—March 5, 2014—The Network…

Why State & Local Governments Should be Prepared for Cloud

By G C Network | February 17, 2014

You are invited to attend the Cloud Webinar Series: Why State & Local Governments Should be Prepared for Cloud. This educational webinar is brought to you by RISC Networks, and…

IBM Hybrid Cloud Debate: Experts debate: Are Hybrid Clouds the End All Be All?

By G C Network | February 12, 2014

A hybrid cloud may become the solution as the debate between public vs private cloud becomes so 2013. The industry’s experts will debate on when the hybrid clouds are and…

« Previous
1
…
23
24
25
26
27
…
73
Next »

Recently I’ve been doing quite a bit of analysis work using the IBM Watson cognitive business platform. The really exciting thing about this opportunity is the way data can seem to have a conversation with you. This got me wondering if social media data could carry on a conversation as well. Given my almost unhealthy interest in cloud computing, we ran a one week experiment to “crowdsource the internet” in order to see if it held any interesting cloud computing insights . To narrow the volume of documents down to a reasonable number, I limited providers to those on the most recent Gartner IaaS Magic Quadrant:

Microsoft
Amazon Web Services
Google
VMware
IBM
Rackspace
Verizon
CSC
Interoute
CenturyLink
Dimension Data
Fujitsu
Joyent
NTT Communications
Virtustream

Leveraging Watson, I gathered cloud computing related social media documents. According to Watson, in one 24-hr period, there were 46,869 documents that mentioned these Cloud Service Providers (CSP) a total of 57,997 times. Google was totally dominating the online conversation with 73% of all mentions. Microsoft was a poor second at 17%.

Figure 1- Social media cloud computing “Share of Voice”

At this this point I took a look at overall industry sentiment. From this vantage point, Interoute outshines all rivals for positive sentiment. Of particular note, however, was that Dimension Data simultaneously held the crown for largest percentage of negative and lowest percentage of positive sentiment (which seems to be centered mostly around the dropout of a rider from its Tour de France team and a recent internal restructuring). The Dell/EMC cloud provider Virtustream doesn’t even seem to be present in social media conversations.

Figure 2– Customer Sentiment Regarding Cloud Service Providers

Figure 3 – Cloud Service Model “Share of Voice”

Microsoft dominated that segment of the conversation that specifically addressed the three standard cloud computing service models (Infrastructure-as-a-Service [IaaS], Platform-as-a-Service [PaaS], Software-as-a-Service [SaaS]). Over 53% of the working set referenced Microsoft with second place AWS coming in at 13.5%. Software-as-a-service is the unsurprising overall service model leader but Microsoft seems to be edging out AWS for Infrastructure-as-a-Service mentions. Platform-as-a-Service is a distant laggard with only three providers (Microsoft, AWS and VMware) represented in social media exchanges.

Figure 4– Industry Vertical Cloud Computing “Share of Voice

In order to glean some business value, the documents were binned across thirteen industry verticals and analyzed for share of voice and author sentiment. The initial industry bins were:

Construction

Manufacturing

Wholesale trade

Information technology

Retail trade

Utilities

Financial services

Educational services

Transportation and warehousing

Entertainment, accommodation, and food services

Healthcare and social services

Public administration

Across this set, entertainment, government, education and healthcare industries seem to be most interested in the cloud. Surprising to me is that the construction industry interest surpasses that of financial services. Google seems to be driving industry related social media conversations with Microsoft and IBM rounding out the top three.

Although I wouldn’t use this non-scientific experiment to make any big bets, it does demonstrate how actionable data can be gleaned from the social media stream. It may also shed a little light on the power of cognitive computing in the business world.

One especially intriguing capability that I didn’t use in this experiment is the use of Watson Explorer technologies with Semantic Analytics. This solution is currently being used by IBM GTS to deliver “built to purpose” cognitive systems for the information technology industry vertical.

Figure 5– Cloud Service Provider Industry “Share of Voice

A key differentiator of this approach is its ability to extract meaning from the fragmented sentences normally found in unstructured IT service ticket description fields. Due to the global nature of GTS Services, this unstructured text is typically in multiple languages. Additionally, due to the different language skill levels of the globally sourced pool of agents, the grammar quality varies. This solution is used by GTS to uncover patterns and trends in the identification of contributing incident causes in order to prescribe appropriate preventative actions.

The digital transformation couple with cognitive computing is accelerating almost every industry. In the IT world, at least, cognitive computing promises to deliver the ability to bridge the gap between unstructured language data and effective maintenance action by correlating social media chatter and customer sentiments with the root causes of operational IT issues.

This post was brought to you by IBM Global Technology Services. For more content like this, visit Point B and Beyond.